Wellness is not an optional perk.
It’s the foundation for sustained performance.

Now is the time to shift the paradigm
on performance culture in tech.

The tech industry is thriving on progress, innovation and growth —
and takes a toll on people in the process.
In the quest for excellence, exhaustion, turnover and disengagement has become the norm, draining individuals, teams and organizations.

The hustle culture is failing. There is a better way.

You have been working hard and pushing through to keep the momentum going. Work hard play hard. Hustle harder.

But what has changed is that the industry is running on low. Burnout is not an individual struggle, but a systemic issue derailing the very success you strive for
— as an individual, team and organisation.

A common approach is more benefits to solve the problem: Extra days off,
a meditation app, a weekly yoga class on Zoom.

But the risk with that is that wellness is not being prioritised — it’s too time consuming, sporadic or dependent on external factors. Not easily available when you need it the most. Not embedded in daily workflows where real change happens.

Instead you need tools that are always within reach, and practices that shift your state in minutes. Breathwork @ Work brings science-backed breathing techniques into the flow of your day — so you and your teams can feel better, work smarter and achieve more.

What is breathwork and how can it help?

Breathwork is the practice of consciously turning your attention to the breath, utilising different breathing patterns to reach specific outcomes. Originating in Buddhist meditation and Pranayama, the fourth limb of yoga, breathwork has been rediscovered and redefined in the west as a powerful tool to influence physical, emotional and mental states.

Breathwork is widely used in elite sports, military training and high-performance professions to enhance focus, endurance and stress management. Breathwork and cold training often go hand in hand because they target the same processes in the body. It’s easy, effective and accessible - and it feels great.

Make it stand out.

  • 25 of 30 major tech companies have a burnout rate of 50% or more.

  • Replacing tech talent costs 30-250% of an employees’ salary.

  • Grow it.

    23% of tech companies are high-burnout-risk organizations, up 8% from 2024

Make It